Privacy Policy

Effective Date: 4/4/2026
Last Updated: 4/4/2026

Madpop LLC (“Company,” “we,” “us,” or “our”) operates the mobile game Dirt Wars (the “Game”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you access or play the Game.

By using the Game, you agree to this Privacy Policy.

1. INFORMATION WE COLLECT

A. Information You Provide

Account registration information (e.g., username, email address, password)
Profile information (e.g., avatar, display name)
Communications (e.g., support requests, chat messages)
User-generated content (e.g., messages, reports, feedback)

B. Automatically Collected Information

Device information (device type, OS, version, language)
Unique identifiers (IDFA, GAID, device IDs)
IP address and approximate location
Gameplay data (progress, achievements, session duration)
Log data (crash reports, diagnostics)
Interaction data (ads viewed, clicks, rewards earned)

C. Payment Information

Purchases, subscriptions, and transaction history
Payment processing is handled by platform providers (e.g., Apple, Google); we do not store full payment card details

D. Information from Third Parties

Advertising networks (for interstitial and rewarded ads)
Analytics providers
Platform providers (e.g., Apple App Store, Google Play)
Social or login integrations (if applicable)

2. HOW WE USE YOUR INFORMATION

We use your information to:

Create and manage user accounts
Enable multiplayer features and chat functionality
Provide, operate, and improve the Game
Deliver interstitial and rewarded advertisements
Grant in-game rewards tied to ad engagement
Process purchases and manage subscriptions
Moderate user content and enforce community standards
Detect fraud, cheating, harassment, and abuse
Personalize user experience and content
Comply with legal obligations

3. MULTIPLAYER CHAT AND USER CONTENT

The Game may include chat and other social features.

Messages and user-generated content may be collected, stored, and monitored
We may use automated systems and human moderation to review content
Users are responsible for what they share
We may remove content or suspend accounts that violate our policies

Important: Information shared in chat may be visible to other players. Please avoid sharing sensitive personal information.

4. ADVERTISING AND MONETIZATION

We display:

Interstitial ads (shown at natural breaks)
Rewarded ads (optional ads in exchange for in-game rewards)

Third-party advertising partners may:

Collect device identifiers and usage data
Use this information for personalized or contextual advertising
Track ad performance and engagement

You can control ad personalization:

iOS: Settings > Privacy & Security > Tracking
Android: Settings > Privacy > Ads

You may also see non-personalized ads if you opt out.

5. IN-APP PURCHASES AND SUBSCRIPTIONS

The Game offers digital items and subscriptions.

Purchases are processed through platform providers (e.g., Apple, Google)
Subscription terms (billing cycle, pricing) are disclosed at purchase
Subscriptions automatically renew unless canceled via your app store account
We may use purchase data to:
- Provide purchased content
- Manage subscriptions
- Prevent fraud

6. SHARING OF INFORMATION

We may share your information with:

A. Service Providers

Hosting, analytics, moderation tools, customer support
Payment and subscription management providers
Advertising and monetization partners

B. Other Users

Your username, avatar, and chat messages may be visible to other players

C. Legal and Safety Reasons

We may disclose information to:

Comply with legal obligations
Respond to lawful requests
Protect users and the public
Enforce our Terms of Service

D. Business Transfers

In connection with mergers, acquisitions, or asset sales

7. YOUR PRIVACY RIGHTS (U.S.)

Depending on your state (e.g., California, Colorado, Virginia, Connecticut, Utah), you may have rights to:

Access personal information we hold about you
Request deletion of your data
Correct inaccurate information
Opt out of:
- Targeted advertising
- Sale or sharing of personal data (as defined by law)
Limit use of sensitive personal information (where applicable)

To exercise your rights:
Email: [Insert Contact Email]

We will verify your request and respond as required by law.

We do not discriminate against users for exercising privacy rights.

8. DATA RETENTION

We retain information as long as necessary to:

Provide the Game and services
Maintain accounts and gameplay progress
Comply with legal obligations
Resolve disputes and enforce agreements

Chat logs and moderation data may be retained for safety and compliance purposes.

9. DATA SECURITY

We implement reasonable safeguards to protect your information. However, no system is completely secure, and we cannot guarantee absolute security.

10. CHILDREN’S PRIVACY

[Choose one and customize carefully]

Option A (General Audience – Recommended unless COPPA-compliant):

The Game is not intended for children under 13. We do not knowingly collect personal information from children under 13.

Option B (If you support younger users – requires stricter compliance):

We comply with the Children’s Online Privacy Protection Act (COPPA), including obtaining verifiable parental consent where required.

If you believe a child has provided personal information, contact us and we will delete it.

11. INTERNATIONAL DATA TRANSFERS

Your information may be processed in the United States and other countries that may have different data protection laws.

12. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically. We will notify users by:

Updating the “Last Updated” date
Providing in-app notice when required

13. CONTACT INFORMATION

Madpop LLC
Email: info@madpop.co
Address: 8 The Green #20171; Dover, DE 19901

14. CALIFORNIA PRIVACY DISCLOSURES

Under the California Consumer Privacy Act (CCPA/CPRA):

Categories of Personal Information Collected:

Identifiers (e.g., device ID, IP address, account info)
Commercial information (purchase history)
Internet or network activity
Geolocation data (approximate)
User-generated content (chat messages)
Inferences (gameplay behavior)

Purposes:

Service operation
Advertising and monetization
Security and fraud prevention
Analytics and improvement

Sharing:

We may share personal information with advertising partners for cross-context behavioral advertising.

California residents may opt out via:

Device settings
In-app privacy controls (if available)
Contacting us

15. DO NOT TRACK

We do not currently respond to “Do Not Track” signals.

END OF POLICY